Nike has expanded their Be True line of footwear and clothing making the items available for purchase online, previously the line was only available in limited markets.
The line, which features multi-colored sneakers and sandals, among a variety of other items was launched last year in a show of support for the LGBT community. A portion of the profits from sales of Be True items will be donated to the LGBT Sports Coalition, with the aim of ending discrimination in the athletic world.
Jason Collins, who is in talks with Nike regarding coming on as a spokesperson for the campaign, wore the Be True T-Shirt while marching in the recent Boston Pride parade.
Nike is also holding its annual Nike LGBT Sports Summit this week.
The event includes college and professional athletes, coaches, athletic administrators, political figures, LGBT advocates and journalists.
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