While most fashion editors are en route to the next round European shows post-New York Fashion Week, we're home bound for something a more near and dear to our heart -- Boston Fashion Week. Kicking off on Sept. 23, founder and executive director Jay Calderin will be ushering this operation into its new home between the Mandarin Oriental Hotel and the Prudential Center with "The Tent" -- a 250-seated-capacity... well, tent. The original and ubiquitous symbol of fashion weeks worldwide.
In the past, Fashion Week for Boston has meant a variety of events held in various venues throughout the city, ending with what has resulted in "a hodgepodge of shows and parties scattered across town" -- a far cry from the highly produced, industry-regarded shows in New York, or even, L.A.
But this season, Calderin with a team of partners, including Boston Magazine, hope to spearhead this event into a more formal chapter.
"The Tent happens to be the crown jewel," said Calderin in a phone interview earlier last week. "It's new, shiny, and exciting. But for me, it will provide a consistent level of production value so the shows will be more about the designs, not the venue."
Lisa Baker Associates will be providing production services for shows under the Tent and we spied photos on Twitter, featuring the venue's construction as early as the 15th. And, yes, it's quite big. Will they be able to seat 250 folks in there? Yes, most likely. But will they have 250 people to fill those 250 seats... well... that's another question to ask.
While Boston Fashion Week may lack the glitterati that attends our global counterparts and the red tape that goes with it, the public's relationship with the event is still under certain restraints.
Calderin made note that while Boston Fashion Week will host a series of public events, pop-up shops, and parties throughout the Hub, the shows within The Tent will still be on an invitation-only basis. "Each designer is doing their own show and they're open to be contacted via the Boston Fashion Week website," said Calderin. So if you're not in the industry, but want to attend a runway presentation? It's up to the designer -- "if they have the room to accommodate a request," added Calderin.
"I just added about a dozen more today!" he said during the phone interview.
Where will we be? Check back for our list of must-see events later this week.
Will you attend any Boston Fashion Week shows or events? Which designers are you excited to see? Discuss in the comments.