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Hanna

Schneider Associates is pleased to announce the promotion of Hanna Heycke to Account Executive.

As Account Executive, Heycke is responsible for day-to-day client management, media and community outreach, as well as social media content creation. She supports account strategy development for a wide variety of clients across the agency including Cassidy Turley, New England College of Business, the Downtown Boston Business Improvement District, Northeastern University’s College of Engineering,...


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Schneider Associates
2 Oliver St Boston MA
617-536-3300  Visit Schneider Associates

 

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Jamie Berman

Schneider Associates is pleased to announce the promotion of Jamie Berman to Senior Account Executive. In her new role, Berman serves as the day-to-day contact for client teams, as well as conducting media outreach, managing social media communities, and overseeing the development of press materials. In addition, Berman assists senior management in identifying and implementing account strategy. A savvy media relations specialist, Berman works with a range of clients across the agency, including...


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Schneider Associates
2 Oliver St Boston MA
617-536-3300  Visit Schneider Associates

 

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alexis

Schneider Associates is pleased to announce the promotion of Alexis Walkenstein to Vice President. Joining the firm in December 2013 as Director of Media Relations, Walkenstein will now collaborate with the management team and staff to drive top tier media placements and public relations strategies on behalf of diverse clients within Consumer, Education, Corporate and Public Affairs practice areas and on behalf of agency related initiatives.

With nearly two decades of experience in television...


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Schneider Associates
2 Oliver St Boston MA
617-536-3300  Visit Schneider Associates

 

By admin

The semester is winding down for college students, which means we have to say goodbye to our fantastic interns. Back in January, we kicked off the Intern Project, an assignment for interns across our different practice areas to team up and create a hypothetical campaign for a real client. All three intern teams recently presented, and we were blown away by the attention to detail and creative thinking. Check out these photos from the presentations, including some of the winners with the inaugural...


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Schneider Associates
2 Oliver St Boston MA
617-536-3300  Visit Schneider Associates

 

POSTED FROM THE SCHNEIDER ASSOCIATES BLOG

Dynatrap Video Shoot with Mar Jennings

April 29, 2014

 

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MarJennings

Schneider Associates went to Connecticut to shoot a series of outdoor entertaining videos with Mar Jennings for Dynatrap. Jennings’ Connecticut design mecca Rosebrook Gardens provided the perfect backdrop to the videos where Mar shares his best tips and tricks to a fabulous backyard get together. The videos will also feature Dynatrap products as the ideal way to prevent mosquitos from crashing your party.


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Schneider Associates
2 Oliver St Boston MA
617-536-3300  Visit Schneider Associates

 

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DigitalDownload

Thursday, April 24

At Schneider Associates, we monitor the latest news and trends in the digital realm and present these insights in SA’s Weekly Digital Download.

As more people incorporate technology into their daily routines, the division between those who have access to technology and those who do not is rapidly shrinking. Find out how recognizing this digital divide can help brands reach new demographics and minimize the gap.

Connecting the world on a digital level can be a challenge for...


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Schneider Associates
2 Oliver St Boston MA
617-536-3300  Visit Schneider Associates

 

By admin

MBFW Spring 2013 - Official Coverage - Best Of Runway Day 4

To an outsider, Fashion Week might seem like a mélange of expensive designer clothing, runway models and celebrity personalities, all convening in New York City for a week-long series of events. Anyone unfamiliar with the fashion business might wonder how much influence a single show can have on the industry, but in reality, Fashion Week serves as an enormously important marketing platform. This series of shows gives designers the opportunity to present their new collections to the fashion press,...


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Schneider Associates
2 Oliver St Boston MA
617-536-3300  Visit Schneider Associates

 

By admin

DigitalDownload

Thursday, April 17

At Schneider Associates, we monitor the latest news and trends in the digital realm and present these insights in SA’s Weekly Digital Download.

Being present on social media does not guarantee you an audience. Using tools for paid promotion helps companies stand out on high-traffic social platforms. 

Social media used to be all about owned and earned media. In the next phase of development, social media sites are finding success with paid advertising:
http://bit.ly/1fFdTg6...


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Schneider Associates
2 Oliver St Boston MA
617-536-3300  Visit Schneider Associates

 

By admin

Every time Facebook rolls out a redesign, there’s predictable grumble from its users. Change is hard, but it’s essential. Facebook recently announced changes to the layout of Pages. Below, I’ve outlined the changes and what they’ll mean for your business.

Timeline Redesign
The timeline is where everything you post to your page lives. All these posts will now appear in the right column of the Page, as opposed to the tiled layout in the previous design. This is a more logical, uncluttered design...


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Schneider Associates
2 Oliver St Boston MA
617-536-3300  Visit Schneider Associates

 

By admin

NoelFisher 

Schneider Associates is pleased to announce the promotion of Noël Fisher to Content Marketing Supervisor.

In her new role, Fisher is responsible for supporting client campaigns by implementing program strategies, managing account teams and acting as the day-to-day contact with clients. Additionally, Fisher oversees the content creation for programs that include digital marketing and social media execution, creative assets, and brand storytelling content. Fisher also supports internal agency...


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Schneider Associates
2 Oliver St Boston MA
617-536-3300  Visit Schneider Associates