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Boston.com

Audience

Boston.com is the Boston market's largest website, with over four million unique visitors each month.
More than 1 million registered users give advertisers powerful targeting capabilities.

FEATURES

  • 4 million unique visitors each month1
  • Our homepage alone generates nearly 1.3 million pageviews and over 290,000 unique users each weekday2
  • Over 172 million pageviews each month2
  • Of our more than 1 million registered users
    - 67% reside in New England
    - 54% are in the attractive 25-44 age demographic
    - 29% have a household income greater than $100K
    - 14% have a household income greater than $150K

1Nielsen//NetRatings, home and at work audience, January 2006, 2 Omniture SiteCatalyst January 2006

 

ONLINE SPECS
Visit boston.com/adspecs to learn more.


BOSTON FACT
According to the Progressive Policy Institute, Boston is the leading U.S. market in the deployment and use of broadband.


New Economy Index, The Progressive Policy Institute, 2002, latest available