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White Coat Notes

Mass. General benefits from unusual ad campaign

By Liz Kowalczyk
August 7, 2006

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Last summer, tough-nosed retired auto executive Lee Iacocca returned to the airways to promote Chrysler Corp.'s cars and trucks with some unlikely co-pitchmen: rapper Snoop Dogg and former ``Seinfeld" star Jason Alexander. Last month, another beneficiary of these wacky ads came to light: Massachusetts General Hospital. (Full article: 633 words)

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