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The Word

What's in a cliche

By Jan Freeman
Globe Staff / June 13, 2004

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WHEN JEFF SMITH read last week's Ideas item on patterns in baby-name choices and a phenomenon called "cultural drift," what struck him was not the theory being proposed but the story's headline: "What's in a name." How does it happen, he asks in an e-mail, that editors and writers use the same old phrases -- Juliet's plaint to Romeo in ... (Full Article: 763 Words)

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