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« The Mooninites again | Main | Sing it again, Tony » Tuesday, February 6, 2007Blogmaster generalJohn Edwards, who in the last six weeks has announced his 2008 candidacy for President, sketched out his platform in a speech in New Hampshire, appeared alone and impressively for an entire episode of "Meet the Press," and laid out a plan for universal insurance that eventually morphs into a single-payer system (good luck), has hired a skilled blogger named Amanda Marcotte to work on his campaign as "Blogmaster." She is already under way. Bloggers began pledging allegiances and even becoming hired guns in force in 2004, and they had a generally accepted effect on public opinion. They are also probably a lot cheaper to hire than a professional mainstream journalist or PR consultant. Whether their impact in 2008 is even more widely felt may be another important measure in the ever-hot debate about how much -- whether is no longer a question -- bloggers in pajamas or suits are cutting in on the journalist's turf. Posted by Evan Hughes at 12:55 PM
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