Can you spot the personal communication assistant?

As boomers age, products like hearing aids are getting a style and marketing makeover

By Don Aucoin

Globe Staff / July 30, 2007

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For the past five years, Aram Donabed has worn what he calls "the traditional Silly-Putty-in-the-ear" hearing aid to help cope with hearing loss caused, he believes, by "too much loud rock 'n' roll music" in his youth. But when Donabed, 53, learned about a sleek new hearing aid called the Audéo -- euphemistically billed not as a hearing aid but ... (Full article: 1293 words)