Saturday, 2:15 PM
Boston Mayor Menino to run for fifth term
(David L. Ryan/Globe Staff)
By Donovan Slack, Globe Staff
He has been spotted filming a campaign commercial. The headquarters across from City Hall is up and running. Now, Boston Mayor Thomas M. Menino will make it official. He plans to formally announce Wednesday that he is running for election to a fifth term, according to a member of Menino's inner circle.
Even though the announcement promises to be anti-climactic because of his earlier campaign activity, Menino will seek to maximize publicity with a whirlwind of events, including a downtown kickoff and two neighborhood rallies, according to the person who has been briefed on the plans and was only authorized by Menino to speak anonymously.
The 66-year-old Menino already is on track to be the longest-serving mayor in city history, with 16 years and six months in office when he finishes his term in December. If he wins and completes a fifth four-year term, he would have spent more than two decades as mayor.
A message left seeking comment at his campaign headquarters today was not returned. But the mayor's confidante who described the plans said his campaign theme will be "Moving Boston Forward."
The mayor also is launching a campaign web site and a platform with the overarching message, "Having a great record is something to run on, having a vision is something to run for," the person said.
The announcement is scheduled to take place Wednesday afternoon at Digitas, a high-tech company with 750 Boston-based employees and a headquarters downtown. Rallies are scheduled Wednesday evening in Roxbury and Roslindale, where he announced his first run for mayor in 1993.
Menino joins two city councilors and a South End businessman in the race for his seat. Councilors Michael Flaherty and Sam Yoon, and construction company owner Kevin McCrea have announced their intentions to succeed Menino.
All the candidates are hitting similar notes with their campaign slogans. In addition to Menino's "Moving Boston forward," Flaherty is promising "A new season for Boston," Yoon is pledging "A new way of politics," and McCrea is echoing the successful 2008 mantra: "It's time for a change."
In his speech Wednesday, Menino is expected to say that while he stands on his record, he has "the vision, the dream, and the confidence that things can be even better," the person briefed on his plans said.
One Menino supporter, Suffolk County Sheriff Andrea Cabral, said today that she had been invited to attend one of the mayor's events tomorrow.
"I genuinely believe that, especially right now, with the economic situation in this city, that he's the person best equipped to lead this city," Cabral said in an interview. "I really believe that."
As for the lack of mystery surrounding Menino's intentions in recent weeks, Cabral said she believed there were still questions swirling.
"It isn't real until the candidate formally announces," she said. "When the candidate formally announces, they're formally in the race."
Donovan Slack can be reached at email@example.com.