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Conn. to market immigrant experiences for tourists

April 7, 2012
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HARTFORD, Conn.—Connecticut is looking to market its immigrant experiences to draw visitors.

The state historic preservation office of the Department of Economic and Community Development is seeking grant applicants for a program intended to raise awareness for cultural differences of Connecticut's ethnic nationalities.

Connecticut has more than 100 organized historical and cultural societies for specific nationalities. The initiative intends to mobilize and finance the groups to tell their stories as part of Connecticut's tourism and economic development branding,

The project's first phase will document the historical links between people of various ethnic communities and their neighborhoods, buildings, shops, sites and events. The cost will be $100,000.

A second phase will use those stories to create and market neighborhoods as visitor experiences via Web sites, bus tours and other outlets. The cost is not yet set.

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