Walk through the myriad Brazilian shops in downtown Framingham and you will undoubtedly hear WSRO 650, the local Portuguese-language radio station, coming in over the speakers.
Now, a year after the station’s signal strength was expanded to include Cambridge and Boston, it is planning to launch a new station on 1410 AM that will provide people in Boston with the same kind of original, grassroots community coverage that its listeners in the Framingham area have come to expect from the WSRO.
The new station, is expected to go live by the first quarter of next year, according to Alex Langer, president of Langer Broadcasting Group LLC, which owns WSRO.
The company is is opening a studio in Hyde Park and hiring three new employees. Full story for BostonGlobe.com subscribers.
John Swinconeck can be reached at firstname.lastname@example.org.