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Imagine having acquired a financial interest in LeBron James, Peyton Manning, or Roger Federer early in their careers.
A new company wants to make this fantasy a reality for the next generation of superstars.
On Thursday, Fantex Holdings announced the opening of a marketplace for investors to buy and sell interests in professional athletes. The start-up, backed by prominent executives from Silicon Valley, Wall Street, and the sports world, plans to create stocks tied to the value and performance of an athlete’s brand.
It will have its debut with an initial public offering for a minority stake in Arian Foster, the Pro Bowl running back of the Houston Texans. Buying shares in the deal will give investors an interest in a stock linked to Foster’s future economic success.