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Romney plans big ad buy

Posted by Foon Rhee, deputy national political editor January 31, 2008 02:56 PM


By Michael Levenson, Globe Staff

LONG BEACH, Calif. -- Mitt Romney said today that he will spend several million dollars on TV ads in California and other Super Tuesday states in a bid to stop John McCain from getting a stranglehold on the Republican nomination.

"I have authorized a seven-figure -- I won't give you the exact number -- but seven-figure advertising buy for our campaign," he told reporters.

But he said his ad buy across the 21 states voting on Tuesday won't be nearly as expansive as his TV ad blitz in the early voting states of Iowa, New Hampshire, Michigan, and Florida.

Instead, he said, he will be relying on news coverage of his message.

"I really think that people are going to stop and say, 'Who is going to post up best against Hillary Clinton? Who is going to post up best against Barack Obama? Who can talk about change? Who can talk about the future? Who represents the past and who
represents the future?' And I think in that head to head comparison that I'll be the winner," he said.

Romney said what he described as his more conservative views on gay marriage, immigration, and other issues would make the difference with Republican voters.

"I think that distinction is what will in the final analysis be my best weapon in a battle to the finish," he said.

5 comments so far...

  1. Let's have everyone close their eyes and pretend that Governor Deval Patrick just raised our state fees and corporate taxes to the tune of 700 million dollars, Then, he came up with a healthcare plan that punishes individuals who chose not to get insurance. There would be many of yelling about how Patrick is an awful and terrible liberal.

    Well, that is what Romney did as Governor. Now he tries to paint himself as a conservative. Romney is a joke.

    Let's not forget Romney's atrocious job creation record. People who vote for Romney are kidding themselves.

    Posted by Artie45 January 31, 08 04:57 PM
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  1. Nice try, Mitt, but all the MA independents are going to vote for McCain so as to give you a gooseegg in state that knows you best.

    Posted by Bob Gewecke January 31, 08 05:08 PM
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  1. Many people would like the tax-payer to pay their health insurance for them. After all, why should they have to pay if they get sick, everybody else seems plenty willing to pay their way for them.

    Romney's plan is clearly the most fair and the most conservative.

    If independents get aboard the double-talk express, that still says nothing about the conservative base. They will rally behind Romney. Even so, Mitt could very well pick up a lot of independents. Very few people like the type of Nixon-esque and Hillary-esque dishonesty John "double-talk" McCain has displayed in the campaign.

    Posted by Conservative Kyle January 31, 08 08:45 PM
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  1. Romney is the only dignified respectable candidate. A president needs to have enough self discipline to control a potty mouth (McCain certainly does not) Does anyone want a hot head with his hand on the trigger to launch atomic weapons? Some distort Romney's record and do not check with the facts with those groups who scrutinized candidates records and have confirmed that Romney decreased taxes, wiped out a state deficit,and even left a surplus. He did raise fees that had not been raised for years. Also he rescued the Winter Olympics from a 4 million dollar deficit and was a success in business and knows how to create jobs. (He is the only candidate who has created jobs in the business sector) Some hate Romney for his religion. What does that have to do with his abillity to solve problems and bring solutions to a variety of situations. Some say he is a flip flopper. Look closely at McCains record and he has had plenty of flip flops. We lived in Arizona and know far more people who dislike him than do. He is dishonest not only about his own record but Romneys. He sneers and makes fun like an immature kid. He was a prisoner of war and suffered but that does not qualify him to be president. Both Dennis Hassert and Santorium have said that while working with him Washington he was always stabbing the backs of those advocating conservative agendas. Wake up! If you want a liberal president vote for Obama or Clinton. But if you want a conservative don't let McCain deceive you as he is no conservative.

    Posted by Al February 1, 08 09:56 PM
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About political intelligence Field reports from Boston Globe reporters and editors covering the 2008 presidential campaign and the national maneuvering of Bay State politicians.

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