By Michael Levenson, Globe Staff
LONG BEACH, Calif. -- Mitt Romney said today that he will spend several million dollars on TV ads in California and other Super Tuesday states in a bid to stop John McCain from getting a stranglehold on the Republican nomination.
"I have authorized a seven-figure -- I won't give you the exact number -- but seven-figure advertising buy for our campaign," he told reporters.
But he said his ad buy across the 21 states voting on Tuesday won't be nearly as expansive as his TV ad blitz in the early voting states of Iowa, New Hampshire, Michigan, and Florida.
Instead, he said, he will be relying on news coverage of his message.
"I really think that people are going to stop and say, 'Who is going to post up best against Hillary Clinton? Who is going to post up best against Barack Obama? Who can talk about change? Who can talk about the future? Who represents the past and who
represents the future?' And I think in that head to head comparison that I'll be the winner," he said.
Romney said what he described as his more conservative views on gay marriage, immigration, and other issues would make the difference with Republican voters.
"I think that distinction is what will in the final analysis be my best weapon in a battle to the finish," he said.