The Florida Ad Wars

Florida voters have seen a steady stream of TV ads from Republican presidential candidates over the past nine months -- most of them, it turns out, from Mitt Romney. Between last March and this month, the Republican campaigns have aired 8,012 TV spots, according to Nielsen Monitor-Plus. Romney has aired more than half of them: 4,475, followed by 3,067 for Rudy Giuliani. John McCain has run 470 ads, all of them this month.

But January has been Giuliani's month. The former New York mayor, who needs a win in Florida to validate his campaign strategy, has stepped up his advertising dramatically in the weeks before tomorrow's primary. Between January 1 and 22, Giuliani ran 2,878 ads, followed by 1,392 for Romney.