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McCain ad plays up maverick identity

Posted by Foon Rhee, deputy national political editor August 5, 2008 02:05 PM


John McCain launched a new TV ad today that directly divorces himself from the Bush administration and fellow Republicans in Washington.

The spot says that the presumptive GOP presidential nominee knows that Washington is broken, and it plays up McCain's record of taking on special interests in some cases.
"We're worse off than we were four years ago," the announcer says. "Only McCain has taken on big tobacco, drug companies, fought corruption in both parties. He'll reform Wall Street, battle Big Oil, make America prosper again.

"He's the original maverick," the announcer concludes. "One is ready to lead -- McCain."

The ad, which is to air in key states, is aimed at independents fed up with Congress and is an acknowledgment that President Bush has record-low approval ratings.

Democrat Barack Obama, however, is promising to bring change to Washington and is trying to tie McCain to the "same old" politics and policies and to Bush. Obama is aided in that he has only been in the US Senate since 2005, while McCain has been in Congress for 26 years.

Obama's campaign quickly hit McCain's ad as not completely truthful.

“Senator McCain wants Americans to forget that during the Republican primary, he said that Americans were better off than we were eight years ago, and that he thinks we’ve made ‘great progress economically.’ He wants us to forget that he’s fully embraced the Bush policies he once opposed, and bragged about supporting those policies ‘more than 90 percent of time.’ The truth is, being a maverick isn’t practicing the same kind of politics we have seen from Washington for decades, it isn’t having a campaign run by Washington lobbyists, and it’s certainly not promoting the same policies that have led America down the wrong path these past eight years,” Obama spokesman Bill Burton said in a statement.

Obama's campaign also issued a point-by-point rebuttal of the ad, highlighting the Washington lobbyists in McCain's campaign and a tally that showed McCain voting with Republicans and Bush more than 90 percent of the time last year.

5 comments so far...
  1. Unfortunately, Senator McCain has lost his "Panache" of a so called Maverick...Where was he when misleading info plundged the country in the IRAQ war? Where was he when New Orleans needed help to avoid catastrophic floodings?...Why is Senator McCain only attacking the energy problem and its related high prices only now?...Yes, the Maverick is no longer there. What we now have is an old horse trying to get in the White Stable.....

    Posted by Michelle August 5, 08 11:30 AM
  1. Looking forward to Obama playing up his "new politician" ad.

    He's someone who can't make up his mind on economic policies, energy policies, or foreign affairs policies.

    He's someone who plays the same old politics that all of us are disgusted with.

    He's someone who smuggly derides the voters within his own party.

    He's someone who believes in the same old payback politics.

    He's someone who disassociates himself from policies and friends when it becomes politically expendient.

    There is NOTHING new or refreshing about this politician.

    PUMA

    Posted by PUMA Gal from Winthrop August 5, 08 12:56 PM
  1. All you PUMA's......PLEASE go back under your rock! I don't think you people are really Democrats.......I think you are Republicans looking to do what Republicans always do.........smear, lie, and bash to win at any cost! If you are Democrats, then you are part of the whining, bitter little girls who are miffed that Hillary LOST HER OWN CAMPAIGN. Yes, I said SHE lost it.....Obama didn't steal it. She whined and shrieked her way each and every day until most people just got sick of hearing it! So, if you don't like Obama, vote McCain.......he's a slimy old duffer.....you ought to like his tactics!

    Posted by 62-year old white working woman August 5, 08 04:06 PM
  1. Sorry, John --- anyone with a clue sees the "maverick" thing is just a con to get you elected. I'm sure the oil companies are giving you millions so you'll take them on when you're elected President.

    Posted by Paul August 5, 08 05:21 PM
  1. Maverick?

    As a legacy admission (admitted because of his father), Senator McCain finished number 894 out of 899 in his graduating class from the Naval Academy in Annapolis. 5th from the bottom of his class, and he admittedly didn't care! He was a rebellious hard-drinking hell raiser. This should remind you of Bush, except that Bush doesn't have a volatile temper like McCain does. Bush, as a pilot, never crashed three different military jets like McCain did, two of which were stateside, including one in Corpus Christi bay! He comes back and abandons his invalid wife (who to this day refuses to support his presidential aspirations). He cheats on his wife, marries an incredibly rich woman, with a drug problem, successfully gets elected as Senator as a POW/war hero, supports Keating, reforms by then repeatedly alienating and distancing himself from his republican senate colleagues, ingratiates himself with the liberal press because of the latter, abandons his maverick positions, actively solicits support from the religious right, and now expects us to make him our second stupid president in a row? All this in the middle of two wars and a recession?

    Sounds like a Maverick to me.

    Posted by Robert August 5, 08 06:00 PM
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About political intelligence Field reports from Boston Globe reporters and editors covering the 2008 presidential campaign and the national maneuvering of Bay State politicians.

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