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Obama switching gears?

Posted by Foon Rhee, deputy national political editor August 22, 2008 05:32 PM

Barack Obama has pulled his TV ads from seven states that voted Republican in 2004, including the perennial swing state of Florida and two others -- North Carolina and Virginia -- he had been agressively targeting as part of his 50-state strategy.

The move could suggest that Obama is returning to a more traditional game plan of focusing on key battleground states to reach the 270 Electoral College votes to win the presidency.

Obama's campaign told Fox News Network, which first reported the shift, that it is a temporary suspension during the Democratic convention. The other states are Alaska, Georgia, Montana, and North Dakota.

But Republican rival John McCain's camp saw more significance.

Sarah Simmons, McCain's strategy director, cited advertising spending and polling data that she said shows that in the states where Obama has spent time and bought ads, his poll numbers dropped.

In a memo, she asks: "Does this represent an overall shift in strategy; do they have to find a new path to 270 electoral votes? Does this represent a sign of things to come in other states? Is the Obama campaign planning to close down offices in states they have initially targeted?"

51 comments so far...
  1. This strategy makes sense to me. He'll be getting a week of intense free press from the convention. You'd have to live under a rock to avoid it. Why would he waste millions of dollars airing ads during that time?

    McCain's team is really grasping here.

    Posted by Len August 22, 08 06:15 PM
  1. Is McCain still an Idiot? Does he still have a chance in hell? Where do they find these people? Does anyone really even care anymore?

    Posted by Joe Blow August 22, 08 06:35 PM
  1. I think that's a more focused strategy. Great Job

    Posted by Waqar - from Chicago August 22, 08 06:35 PM
  1. More Kill Obama press when will you ever end the kill Obama coverage. Now the Globe reports on what Fox has to say?? - Some free press...

    Posted by kate c August 22, 08 06:39 PM
  1. "Sarah Simmons, McCain's strategy director, cited advertising spending and polling data that she said shows that in the states where Obama has spent time and bought ads, his poll numbers dropped."

    If Sarah Simmons told me it was noon out, I'd check the Sun and the recheck it for good measure.

    Posted by Kurt August 22, 08 06:44 PM
  1. Goodbye and good riddance from Georgia!!

    Posted by Frank August 22, 08 06:49 PM
  1. If they need to focus on key states to win, so be it. Equally importantly, Obama cannot afford to play nice with McCain. The US electorate punishes victims of Swift Boaters and Willie Horton ads. McCain is Bush warmed over yet there has been no concerted attack on McCain himself. The Obama campaign managers have to take the gloves off and give back to McCain what his Karl Rove handlers dish out. Its time to remind people about McCain's role int he Keating Five Scandal because many of the younger voters don't know anything about those sleazy dealings. How about his blithering comments about Iraq when Lieberman had to whisper corrections again and again about Iraq into his ear on camera.. When the Swift Boaters went after Kerry he stood there like a deer in the headlights. Obama needs to strike back and quickly. The Rove team is counting on his stumbling in the face of their relentless smears.

    Posted by jefflz August 22, 08 06:50 PM
  1. Wow, an article that says nothing.

    Posted by Adebesi August 22, 08 07:00 PM
  1. Obama is losing ground because more Americans are paying attention to the upcoming elections. Many are remembering Obama's close ties to his 20-year mentor, Reverend Wright, and his long-standing membership in the Church-of-Hate, where Obama's mentor and Spiritual advisor used to jump around the stage screaming things like: "God Damn America!!!!" Only the self-loathing and lost sheep will graze at Obama's alter by November.

    Posted by Larry August 22, 08 07:00 PM
  1. Sarah Simmons then asked, 'Why is there air?', but Obama, ever the cypher, did not answer.

    Posted by fred dodsworth August 22, 08 07:00 PM
  1. McCain and his deplorable gang of smear turn around anything Senator Obama does to make him look incompetent!! It is John McCain who is incompetent; heck he cannot even remember houw many residendex he Cindi own. Hex campaign says 3 or 4 houses; however fact check says eight! Another fact check says Cindy and ]McCain actually have 11-12 houses; yes folks, 11-12 houses!! So why is his campain saying only three or four houses. Are McCain and his gang SHY and embarrassed about his many homes?? We have people living on the streets, under bridgest, etc.....and the McCains have 11-12 houses?? Pretty incredible, isn't it?? Yet he gets out there and plays to the middle class, trying to make them believe he knows their plight?? McCain knows NOTHING except the VietNam War and hisPOW status! McCain's top topices: The VetNam War, his POW status, and Senator Obama! Ge barely talks about the issues! What a waste of money is McCain's campaign!

    Posted by NinaK August 22, 08 07:01 PM
  1. Well of course the McCain camp wants's to ask all the leading questions about what someone else is doing. What a joke when one side spends their time trying to make predictions about what some other campaign's strategy is. It just goes to show how little strategy the Republicans have.

    Posted by tMazza August 22, 08 07:02 PM
  1. Barack Obama is a consummate strategist and politician. He will follow the route he feels is needed.

    Posted by Penny Hood August 22, 08 07:05 PM
  1. $$$$$$$$ low on dollars long on overpriced consultants. $$$$$$$$$

    Posted by J R August 22, 08 07:06 PM
  1. Is the McCain strategy director falling for a political headfake?

    Posted by AmericanCynic August 22, 08 07:08 PM
  1. It looks to me like all those Democratic strategist are republicans, the only advice they give him is to bring him down from move to the middle to be nice to Mccain.

    Posted by Tony August 22, 08 07:25 PM
  1. I bet it relates to their VP choice and the convention. I don't think they have changed a good strategy.

    Posted by Paul Stewart August 22, 08 07:28 PM
  1. The answer is No, No and No. Sarah Aimmons.
    See you seem to have a little problem, in 2004 more young people voted more then before, well what do you think is going to happen this time? Young people will be in school and more people will vote and my bet is that Obama will be the choice for more then you know.
    good luck
    I know I dont own a house, give me 7 of his houses and I will never forget I owned all 7 of them.
    Too old, not now. He cant even google anything.
    come on wake up.
    Obama 08

    Posted by Kevin August 22, 08 07:34 PM
  1. If the idea is to focus on "key battleground states", I don't know how much more "battleground" you can get than Virginia. I don't think it is a very smart strategy for the Obama campaign to give even the slightest appearance (real or perceived) that they are giving up on Virginia. As an Obama supporter who lives in Virginia, I would urge the campaign to keep up their efforts here (including advertising). Some of my Republican collegues are already gloating about this "temporary suspension" of advertising.

    Posted by Scott August 22, 08 08:27 PM
  1. Wow! if he throws the towel in in Virginia that is gigantic. Real clear politics has Jm with only a .6% lead in VA.

    Posted by Tobes August 22, 08 09:14 PM
  1. 7 houses the McCain's worked hard to buy-
    1 house- Obama had -deal deal deal?

    Posted by mimi August 22, 08 09:19 PM
  1. Are you folks paying enough taxes or do you need more? Obama will raise your taxes.

    Posted by JAWilson August 22, 08 09:22 PM
  1. Let us use our heads this election for more then a hat rack. Vote for an intelligent, thinking person for president. Mr Obama is the only wise choice. Put aside your prejudices and vote for someone who will diplomatically lead us into the next four years. His judgement has been wonderful on the war, the time line, on the economy and fairness for all the people not just a select group etc. As far as the Iraq war McCain can not even think on a subject long enough to make an intelligent decision. he has surge on the brain. Something he had really nothing to do with but to jump on the bandwagon as soon as it was proposed by the general. How does being a prisoner of war prep[are yopu for the presidency. Mr Obama has been in the trenches with the down and out for years! While in fact Mc Cain has been enjoying life at his 7 homes and doing nothing in Congress for 30 some years.

    Posted by Geekinsi August 22, 08 09:24 PM
  1. It's 3 a.m. Does John McCain know what house he is in? Maybe Cindy knows.

    Posted by Eddie Zalez August 22, 08 09:25 PM
  1. I guess half a billion dollars doesn't buy a vaporware candidate the same election it used to!

    Posted by Obama/Who Cares 2008 August 22, 08 09:25 PM
  1. The fact that the Globe is quoting Fox news shows how low on the journalism scale they have slid. Disgusting.

    Posted by MediaWatch August 22, 08 09:27 PM
  1. Damn inflation. Half a billion clams just doesn't buy an inexperienced vaporware candidate the presidency like it used to!

    Posted by Obama/Hairplugs 2008 August 22, 08 09:28 PM
  1. He is in a panic.. Paniced people do stupid things.

    GO OPERATION CHAOS.....

    How many homes do the Kennedy's have? How many homes do the Heinz-Kerry's have?
    How many homes does Bill Gates have? How many homes does Spielberg have? Babs? Etc, etc, etc.

    Posted by HSmith August 22, 08 09:29 PM
  1. Let us use our heads this election for more then a hat rack. Vote for an intelligent, thinking person for president. Mr Obama is the only wise choice. Put aside your prejudices and vote for someone who will diplomatically lead us into the next four years. His judgement has been wonderful on the war, the time line, on the economy and fairness for all the people not just a select group etc. As far as the Iraq war McCain can not even think on a subject long enough to make an intelligent decision. He has surge on the brain he could use a brain surge. How does being a prisoner of war prep[are you for the presidency? Mr Obama has been in the trenches with the down and out for years, he knows how to help this failing economy! He thinks that if you jump on the bandwagon first you are the victor. I, for one, am in favor of a person to give thought to problem as oppose to going head long into a situation.

    Posted by Grace Kensey August 22, 08 09:36 PM
  1. The Boston Globe quoting Fox News? This indicates just how far down the journalism scale the Globe has slid. Yikes!

    Posted by MediaWatcherNV August 22, 08 09:46 PM
  1. How many of those states were won by Hillary?

    With all the $$$$$$$$$$$$ he is bringing in, he should be able to sell him self to every American.

    Posted by joe from chi August 22, 08 10:02 PM
  1. Obama said America has 57 States that's why he is giving up on 50 State Strategy.

    Posted by Mike August 22, 08 10:03 PM
  1. McCain's WIFE might on 7 house but I bet NONE of them were bought with the help of a convicted felon, as were the Obama's house.

    Obama can't remember how many states there are, could you imagine if McCain said such a thing?

    Noobama

    Posted by TLC August 22, 08 10:24 PM
  1. The comments about "negative campaigning" and "smears" against Democratic candidates don't display any awareness on the part of the commenters that the Democratic candidates are often just very easy targets for criticism or simple ridicule. What sort of man thinks of running for President as an anti-war war hero? What sort of man who's ambitious for the Presidency can fail to realize that William Ayers is radioactive? Really, the Democrats make the Republicans' work too easy.

    Posted by Kralizec August 22, 08 10:36 PM
  1. What's the big deal about how many homes McCain has? They have the wherewithall to buy them and are good investments. Come on people, are you so envious of people that have money. If so, work harder and quit complaining

    Posted by Cinci August 22, 08 10:37 PM
  1. The comments about "negative campaigning" and "smears" against Democratic candidates don't display any awareness on the part of the commenters that the Democratic candidates are often just very easy targets for criticism or simple ridicule. What sort of man thinks of running for President as an anti-war war hero? What sort of man who's ambitious for the Presidency can fail to realize that William Ayers is radioactive? Really, the Democrats make the Republicans' work too easy.

    Posted by Kralizec August 22, 08 10:40 PM
  1. Obama is half and half... Half P.T. Barnum and half Pied Piper!

    Posted by Bill August 22, 08 11:35 PM
  1. I think people in Red States will not buy what B Hussain Obama is saying. He is wise to move his people and money to Europe, where Affirmative Action is good for him.

    Posted by Joseph August 22, 08 11:36 PM
  1. The United States has the greatest economy, best health-care system and most powerful military, and enjoys more freedoms than any other country in the world. President Barack Obama is just the person who can fix that!

    Posted by Grunt August 23, 08 12:29 AM
  1. So sad that you don't see the water rising Obama Zombies.......no fortune 500 company would hire this guy as a CEO......but you want him to run our country......you all need an intervention!

    Posted by GraveDigger August 23, 08 12:37 AM
  1. Kevin -- sorry to disappoint you: 1. There are 8 million more seniors than youth 17-26. Go to the US Census Bureau and check it out (2006 Survey has it). 2. Youth voters vote UNDER 50% of the time, seniors over 75%. Obama Girl, Amber Lee Ettinger, did not even bother to vote in the NJ primary, she was at a Sky Vodka premier party.

    The Seniors over youth advantage, along with drill now to get lower gas prices, makes McCain the favorite. Demographics (the baby bust post 1967) means that there just are not the youth voters there were in ... 1968 when Nixon won. Obama has made zilch effort to reassure Seniors on crime (they are terribly vulnerable).

    Obama has run a campaign worthy of Mike Dukakis. At this point I don't see him winning.

    Posted by whiskey August 23, 08 01:04 AM
  1. McCain and his deplorable gang of smear turn around anything Senator Obama does to make him look incompetent!! It is John McCain who is incompetent; heck he cannot even remember houw many residendex he Cindi own. Hex campaign says 3 or 4 houses; however fact check says eight! Another fact check says Cindy and ]McCain actually have 11-12 houses; yes folks, 11-12 houses!! So why is his campain saying only three or four houses. Are McCain and his gang SHY and embarrassed about his many homes?? We have people living on the streets, under bridgest, etc.....and the McCains have 11-12 houses?? Pretty incredible, isn't it?? Yet he gets out there and plays to the middle class, trying to make them believe he knows their plight?? McCain knows NOTHING except the VietNam War
    and hisPOW status! McCain's top topices: The VetNam War, his POW status, and Senator Obama! Ge barely talks about the issues! What a waste of money is McCain's campaign!

    REPLY::

    Did you even stop to think that maybe he has some in his name that family may rent from him? That's just one but, There are a ton of reason why he might own several houses (although, i think you way overexagerating the number).

    Posted by Justmytwocents August 23, 08 01:38 AM
  1. Amazing. I have had no respect for a person that shot everyone else in the foot to make themselves look good. It seems like it is happening constantly in politics. I would have voted McInsane 2 years ago, but his undying support for the "war" and trying to make everyone who doesn't support it sound unpatriotic turns me off and I don't really want another 4 (or 8) years of the same old failed economic policies. I will not vote for Obama because I don't think he can do the job. Where's Ross Perot or Jesse Ventura when you need them. Heck, I think Moe Howard would be a better candidate than these two bozos (forgive me for using your name Bozo)!

    Posted by John from Kansas August 23, 08 03:11 AM
  1. It;s funny to read the partisan obtuseness here--and sad. So many of you are fervently devoted to Obama, and you're not going to let Truth or Reality deter you.

    Most of you Obama-ites sound young, and not exactly bright--or knowledgeable about American politics. Your guy is unqualified, inexperienced, not politically adept, a terrible public speaker w/o a tele-prompter, and is more of a tool of the half-dozen millionaires who bankroll him than McCain is the tool of______ ( insert your favorite Lefty Loon paranoide delusion here )

    When your guy loses--and he will lose--remember: That which does not kill you makes your weaker and dumber

    Posted by Janos Hunyadi August 23, 08 03:20 AM
  1. 50 state strategy huh, I thought the Messiah said there was 57 states.

    Posted by joe August 23, 08 04:14 AM
  1. If he still is running ads in other states next week, the logic of the posters here that he is pulling advertising in these states because of publicity from the convention doesn't hold up. Since only seven states are mentioned and not a suspension of all advertising next week during the convention I suspect it has to do with cutting bait in losing states and depleting campaign funds.

    Posted by EyesOpen August 23, 08 07:27 AM
  1. Goodby and good riddance from Virginia.

    Posted by Alan August 23, 08 07:59 AM
  1. The McCain's money was inherited - not earned.
    McCain was punished for his role in the savings and loan scandal of the 80's that cost the taxpayers billions. He was one the "Keating 5"
    Cindy McCain had to shut her medical charity down after it was discovered that she was stealing opiates.
    John McCain applied for a marriage license to Cindy while he was still married to his first wife.


    Posted by Frank August 23, 08 05:16 PM
  1. I am sick and tired of the Republican Party's hypocritical views, and out-right lies relating to Senator Obama. As far as McCain's base, quote unquote evangelicals, they do not speak for me as A CHRISTIAN. I have come to realize most of them would vote for a white faced monkey before voting for Senator Obama. Makes you think, why. This brother in the faith is endowed with wisdom from above and it is apparent every time he speaks, unlike his opponent. I do trust that the American population will have the fortitude and inteligence to vote for someone who has integrity and strength. Governor Palin makes a great puppet. A nice arm piece for old man McCain, the warmonger and adulterer (Cindy and he were seeing each other after his first wife was injured in a car accident but still married) Well, hypocrites what are you saying about family values now. I have noticed the spin going on since disclosure of Sarah Palin's family issues. Confess and seek forgiveness.

    Posted by grace Kensey September 6, 08 07:13 PM
  1. The Republcans are being revealed for the lying, scandalous folk they are. This Sarah Palin woman, who is grabbing so much attention has a lot of baggage. There is a lot of lying, cheating and fakeness about her. She is repeating the same rhetoric that is full of falsehoods. Take your blinders off America and vote for issues and answers rather than race, gender and wars. Do you really want to endure another four years of the same mess we are in now and have endured for too long! Vote for Senator Obama, the wise choice! McCain will be problematic as he continues the Bush agenda.

    Posted by Gk from Pa September 10, 08 11:35 PM
  1. This does tell you what kind of person he is. Just someone who wants power and those who listed to him and want him lead this country are stupid. I can't see how in the world they can believe him. How can he do all he says he can? He will take over this country for his agenda and his agenda only. Watch out America. We are in for a rude awaking. The FREEDOM we have enjoyed from our Constitution will be gone and this country will be run by hate radicals. Can't you see that?

    Posted by Peggy Valentine October 31, 08 12:41 PM
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About political intelligence Field reports from Boston Globe reporters and editors covering the 2008 presidential campaign and the national maneuvering of Bay State politicians.

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