Middlesex Sheriff Peter J. Koutoujian, one of seven Democrats vying to succeed Edward J. Markey in the US House of Representatives, today launched his first television ad.
Less than three weeks before the Oct. 15 special primary election, the thirty-second spot, backed by soft, soothing music, emphasizes the Waltham Democrat’s positions on gun control, Social Security and gender pay equity in a low-key fashion.
Two of his opponents, state Senator Katherine Clark of Melrose and state Representative Carl M. Sciortino of Medford, launched TV ads last week. Like the Clark and Sciortino spots, Koutoujian’s ad includes his family.
“My name is Peter Koutoujian and I’m running for Congress. But this election isn’t about me,” he says sitting on a porch with his wife and three children, an American flag fluttering in the background. “It’s about your family and my family.”
The ad begins with video of three people from the district—a little girl, an older man, and a woman. “Olivia deserves to grow up in a safe neighborhood; David deserves to retire in dignity; Jessica deserves equal pay for equal work,” Koutoujian says, as the phrases “Stop gun violence,” “Protect Social Security,” and “Support women’s rights,” appear on screen.
A campaign spokesman said at least $100,000 will be spent airing the ad on cable and broadcast television.
The other Democratic contenders for the heavily Democratic Fifth Congressional District are: state Senators Karen Spilka of Ashland and Will Brownsberger of Belmont; Martin Long, an Arlington author; and Stoneham resident Paul John Maisano, who works in the construction industry.
There are also three Republicans running: actuary Tom Tierney of Framingham; Harvard nanophysics researcher Mike Stopa of Holliston; and businessman and lawyer Frank J. Addivinola Jr. of Boston.Joshua Miller can be reached at firstname.lastname@example.org. Follow him on Twitter @jm_bos.