2. Know the market, but listen to the professionals, too
"Go out and see the other listings you're competing with," says Tony Giacalone of Tony's Realty in East Boston. Doing so can help you set a realistic price, but also can show you decorating that's desirable for your area and help you figure out what in your house needs to be fixed. No matter how much homework you do on your own, realtors argue, a full-service brokerage can get you maximum exposure for the property, help you get offers faster, and assist with negotiations once an offer is made. "Typically, discount brokers don't bring the knowledge and skills you need in this kind of market," says LaBrecque.