There's no putting this weekend's Red Sox-Yankees series in perspective.
It's grown beyond the bounds of any normal regular-season finale, given the NY-Boston rivalry.
Fans love it . . . almost as much as the TV people. Locally, Channel 38 (NESN outside the Boston area) has tonight's game at 7 with Fox in town tomorrow afternoon, and NESN carrying Sunday afternoon's wrap-up. In addition, ESPN will be in town tonight and Sunday, carrying the games outside New England.
The Fox folks consider tomorrow's Yankees-Sox telecast from Fenway (Channel 25, 1:15) a bonus. Over the past two seasons, Fox Saturday games between these teams have outrated all other games by 24 percent, a 3.1 rating (8 share) vs. a 2.5 (7 share).
''As far as we're concerned, it's our first postseason game," said Fox Sports president Ed Goren this week. ESPN and Fox are scheduled to start coverage of the divisional series Tuesday, with ESPN carrying any playoff games.
Tomorrow's game is big enough that No. 1 baseball announcer Jack Buck, who wasn't scheduled to call baseball this weekend, is coming to Boston to work the game with analyst Tim McCarver and field reporter Chris Myers. After the game, Buck heads for Kansas City to call Fox's national NFL game -- Eagles-Chiefs -- Sunday (Channel 25, 4:15).
''Depending on the scenario when we get to Saturday, this game, in a way, could be more than a playoff game," said Goren. ''It could be win or go home. Over the years, a lot of people questioned commissioner [Bud] Selig on adding the wild card and expanding the postseason. But now everyone realized how effective the formula has been."
If the Fox folks had their druthers, the Sox and Yankees would be meeting in the ALCS for a third straight season. ''From our perspective, we just want good games, but I think a lot of baseball fans are going to be looking forward not only to this weekend's series but also to these two teams meeting again in the ALCS," said Goren.
Both NESN (Sunday) and Channel 38 (tonight) wrap up their record-setting ratings years this weekend.
NESN averaged double digits for the first time ever, an 11.7 rating through 119 Sox telecasts, including a 12.6 average rating for its eight Yankee-Sox games to date. For the second consecutive season, Channel 38 posted a 20 percent ratings increase for Sox broadcasts, averaging a 12.8 rating for 25 telecasts.
Assuming the Sox go to the playoffs, plans are to continue pre- and postgame shows, with Sox game analyst Jerry Remy moving to the studio to work with host Tom Caron and one of the studio analysts in the NESN rotation: Dennis Eckersley, Jim Rice, Gary DiSarcina, and Sam Horn. Play-by-play man Don Orsillo will become a reporter for NESN, doing pieces for the pre- and postgame shows and ''Sports Desk" operation.
''The worst thing for us is when we don't do games like Saturday and have to step aside for the networks when the playoffs arrive," said Orsillo. ''The team works all year to get there and you look forward to the postseason, but then you're not part of the game telecasts once it arrives."
Reporter Eric Frede will be moving to Bruins duty. Remy and the NESN crew gave Frede's work this season a salute during Tuesday night's telecast. ''Jerry started it, thanking him for two years of great work," said Orsillo. ''We're all appreciative of the great job [Frede] does."