Understanding the Tim Tebow phenomenon
He's a great story
The ups and downs, the public scrutiny, and the socio-cultural implications all boil down to one thing: Tim Tebow is one heck of a compelling story. He draws supporters and detractors out of the woodwork like no one else can. He's the biggest draw in the country's biggest sports league, and people tune in to see him play because they're interested in what he, specifically --above and beyond the rest of his team -- will do next.