NESN teams with Scout Productions on Sox AppealBoston, MA, January 22, 2007: NESN, New Englands most watched sports network, is teaming up with nationally recognized and Emmy Award winning Scout Productions (Queer Eye for the Straight Guy) on Sox Appeal, a new reality show that proves there is more than one way to score at a baseball game. The 10 episode series will be produced under the Original NESN Entertainment (ONE) banner and will begin airing on NESN in July.
Shot inside historic Fenway Park, Sox Appeal follows a series of three, two-inning long blind dates that take place over the course of 8 televised Red Sox games. The dates will be taped with cameras following one Hero dater as they meet three romantic hopefuls (one every two innings). During the 7th inning stretch, the Hero must decide who to invite to share the seat next to them for the rest of the game, but theres still room for a strikeout as the invite can be declined. From love at first sight to the ultimate blind date disaster, the only sure thing is that theyre all Sox fans.
Casting for contestants will take place at participating retail locations this spring. NESN will inform fans where and when they can pitch themselves to be a contestant in the series. More information will be available on the Sox Appeal website when it goes live in mid-February. An announcement on retail partners is expected in the coming weeks.
"Sox Appeal is a concept that offers Red Sox fans the opportunity to connect with the team and NESN, said Joel Feld, NESN's vice president of programming and executive producer. We are proud to be working with a nationally respected group in Scout Productions to bring this innovative show to New England. Sox Appeal demonstrates what we set out to do when we introduced Original NESN Entertainment last fall creating new opportunities for sponsors to reach both the hard core and casual fan base that makes up Red Sox Nation."
Scout principal and Executive Producer David Collins comments, A blind date is tough enough for anyone, but it will be particularly challenging with our curveballa baseball game in a ballpark full of the worlds most passionate fans. Sox Appeal is meant to be a fun, exciting and unique dating show. It puts the viewer right into the lives of two single individuals on a set-up blind date as they get to know each other for the first time, and in front of a crowd of over 35,000 screaming Red Sox fans. Hopefully some of these couples will hit themselves a homerun of a date, but Im sure more than a few will strike out!
This new business model for regional-based yet scalable production is one that both Scout and NESN are thrilled to be exploring. Collins adds, Yes, we love Fenway, but this is a concept that will translate across all sports and all geographies. Wed have to bite our tongues, but there probably is a version for the Yankees, Lakers and Canadiens out there.
The concept for Sox Appeal was created by producer Ges Selmont in association with Scout Productions and NESN.
NESN, New Englands most-watched sports network, is owned by the Boston Red Sox and Boston Bruins and delivered to over 4 million homes throughout the six-state region. The definitive source for New England sports programming; NESN originates every Red Sox and Bruins game in high definition as well as all NESN produced studio programs. In 2006 NESN introduced Original NESN Entertainment (ONE), a brand for the networks non-game original productions, and NESN University, a unifying theme for all of NESNs college sports programming which includes over 200 games and studio programs this season.
With the groundbreaking, international success of Queer Eye for the Straight Guy (Bravo/NBCU), 2004 winner of the Emmy Award and Producers Guild Award for Best Reality Series, Scout has evolved from a small film and television production company into a dynamic collective of award-winning media pioneers. Under the leadership of founders and principals David Collins and Michael Williams, Scout has maintained its commitment to important stories, well told with projects ranging from the long-running ABC Family series Knock First to Errol Morris The Fog of War for which Williams received the 2004 Academy Award for Best Documentary. In 2006, Scout launched ABCs How to Get the Guy, a romantic reality series seen through the eyes of four young, attractive and available women amidst their search for Mr. Right. Their latest feature film, the Brad Anderson directed Hitchcockian thriller TransSiberian, starring Woody Harrelson, began film in Lithuania this past December. Most recently Scout has banded with Robert Redford and The Sundance Channel to anchor their block of GREEN programming with Big Ideas for a Small Planet, a 13-part documentary series that will feature the people and products on the cutting edge of environmental sustainability.
About Ges Selmont:
Ges Selmont wrote, produced and directed, in association with NESN, Wait 'til This Year, a feature film following his wife, Monika Lahiri, throughout the historic 2004 Boston Red Sox World Championship season.
For Scout/Ges Selmont:
Gary A. Roy