The Sox started running their ticket sales TV spots again recently -- Mark Loretta’s Patriots Day home run the focus of the ad -- with the execrable Tessie playing in the background. Tessie. There are but two songs I could live the rest of my life happily without ever having to hear again: Celine Dion’s “Titanic” song and the Dropkick Murphys’ supposed Red Sox theme. It’s almost enough to want to go back in time, find the Royal Rooters and burn the lyrics to the original, a la McFly and the sports almanac, just to re-route history.
Apparently not getting the hint that nobody likes the song, the Sox continue to plague us with it. Tessie. Help. Compared to Tessie, Sweet Caroline is an utter joy. Compared to Tessie, Terry Cashman is up there with Dylan.
Now, if the Red Sox wanted to shift their marketing attention to create something like this Calgary Flames’ 1987 publicity stunt (by way of Deadspin), I am all for it. Provided that Curt Schilling grows a bushy enough mustache to rival these guys.