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Overseas Adventure drops single supplement fee

Posted by Paul Makishima, Globe Assistant Sunday Editor December 3, 2008 11:14 AM

Amid the slumping economy, another travel deal.
OAT, which specializes in adventure itineraries for the over-50 traveler, is halting single supplement fees for all land tours and some small ship cruises for 2009. To get this deal travel must be booked by Jan. 31 and is limited by availability.
Still for single travelers, this is a big deal as it can amount to savings of hundreds or even thousands of dollars depending on the trip.
According to USA Today's Cruise blog, this is part of a larger plan to market to a key audience segment: single women.
An executive of the Boston tour operator that said that single women account for 70 percent of the firm's business, up from 50 percent a few years ago, and that this year OAT expects about 47,000 women customers.
In fact, the company says that it plans to launch a women's only line of vacations soon. So stay tuned.

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