JetBlue halts all-you-can-fly sale
All things must end. Citing heavy demand, JetBlue stopped its all-you-can-fly offer nearly two days before it was set to expire.
Last Wednesday, the discount carrier launched the deal, which allowed travelers to fly virtually as often as they want to any JetBlue destination between Sept. 8 and Oct. 8 for $599. When I blogged about it last Wednesday I pointed out that that the airline said the offer would be available till Aug. 21 "or while supplies last.''
Sebastian White, a JetBlue spokesman, said that sales for the passes were brisk right from the start and the company slammed the brakes on the deal last night because "we wanted to make sure that those who had bought passes would have a good chance to be able get seats to places they want to go.''
White refused to say how many passes were sold but suggested that JetBlue may make a similar offer again sometime in the future.
And he passed along this interesting tidbit: About half of those who bought passes have started booking flights, and of that group one of the two most popular routes is Logan-JFK, which is consistent with the airline's view that Boston is an active and important market.
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I thought about signing up for this but figured what were the chances I'd be able to go where I wanted when I wanted. I'm sure the five weekends in the cycle are going to be crazy overbooked - I really didn't want a piece of that.