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Conrad Hotels ups the amenities ante

Posted by Paul Kandarian  October 1, 2012 09:52 AM

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It was almost 40 years ago that brand-name shampoos were first introduced as in-room amenities and about 10 years since hotels started carrying specialized and high-end bath-and-body brands. Conrad Hotels & Resorts claims it's upping the amenities ante now by offering a selection of three distinct bath brands - Aromatherapy Associates, Shanghai Tang and Tara Smith Vegan Hair Care - at all of Conrad's 20 worldwide properties.

According to hotel press releases, Aromatherapy Associates puts out product "rich in precious essential oils and active botanical extracts," if you're seeking serenity, but if you opt for exotic, Shanghai Tang offers a new line of Mandarin Tea shampoo, conditioner, lotion, shower gel and soap. Going organic with Tara Smith Vegan Hair Care gets you Smith's celebrity-tested vegan skincare products.

Before getting to a Conrad hotel, guests receive a list of bath amenity options to customize their stay. Can't decide or forget to pick? Default is the Aromatherapy Associates line. Soon, guests can choose via Conrad Concierge, a mobile platform, hotel officials said.To learn more, visit www.conradhotels.com.

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