Never mind Sochi, the People’s Republic of Cambridge is getting its own winter games.
House of Vans and Snowboy Productions are creating a pop-up snow board park in front of the Middle East in Central Square Wednesday night as part of a festival timed to coincide with school vacation week.
The event, called the “Snochi Festival” is running Tuesday through Thursday will shut down a portion of Brookline Avenue next to the Middle East today through 3 p.m. Thursday. The festival has a dozen sponsors, including the Middle East, House of Vans, the City of Cambridge and the Central Square Business Association.
At the pop-up snow boarding park Wednesday night, snow boarders from around New England, including House of Vans team rider Nick “Pooch” Poohachoff, will be giving demonstrations from 6 p.m. to 9 p.m.
The festival will also feature musical performances and free activities from teens from 12 to 17 years old at the Middle East. A full schedule of the events can be found here.