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Dorchester 'cash mob' to target Cedar Grove Gardens Thursday

Posted by Patrick Rosso  July 18, 2012 02:53 PM

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(Image courtesy Google Maps)


The Dorchester ‘cash mob’, a group of shop-local enthusiasts, has turned its sites on the Cedar Grove Gardens, Adams Street’s one-stop shop for flowers and home goods.

Declaring Thursday the day of the “hit”, residents will aim to shop at the local establishment and keep neighborhood money in the community.

"The spirit behind a cash mob is to essentially push a lot of revenue into local businesses at one time," says the group's Facebook page.

The grass roots group that has found popularity on Facebook with nearly 700 members, decided on the shopping destination after an internet poll.

It was between the Sea Breeze Mexican Grill on Dorchester Avenue, Lorenz Island Kuisine on Washington Street, Sugarbowl Café on Dorchester Avenue, and Cedar Grove Gardens, with the shop receiving 31 of the 55 votes cast.

“We’re a full-service florist but we also have bedding, plants, and an extensive gift line; we have a lot,” said Janet Harrold, the design manager for the shop.

Founded in the 1980s by Richard O’Mara, the shop and O’Mara have been an important part of the Dorchester community fabric, contributing time and resources to a number of causes and organizations throughout the seaside neighborhood, including the Lower Mills Civic Association, the Dorchester Board of Trade, and DotOut.

This will be the group's fifth “hit” and organizers Carlos Vargas and Larry Marino bill it as a way to keep residents’ money in the community.

“We all know that if you support local business most of the money spent will stay in the community,” Marino told Boston.com in April. “When you spend money at Shaws or Rite Aid that money doesn’t necessarily stay in the community and this is just a way for local people to help out local businesses.”

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Email Patrick D. Rosso, patrick.d.rosso@gmail.com. Follow him @PDRosso, or friend him on Facebook.


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