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Content Marketing for the Savvy Edtech Entrepreneur

First Republic Bank

Wednesday • May 15

Clock Icon 6:00 PM
Money Icon $25
Location Icon First Republic Bank
First Republic Bank, 160 Federal Street
Boston, MA 02210

Event Details

In the highly competitive edtech market, how can you best build credibility and visibility? Content marketing leverages blogs, social medium posts, and/or premium offerings like whitepapers or webinars to turn your brand into a trusted source for potential customers. Entrepreneurs love content marketing because it is scalable, relatively inexpensive, and generates high-quality leads over time. But a successful content marketing operation doesn’t build itself.

In this session, participants will learn: 

  • Core inbound content marketing funnel strategies

  • What kind of content is most consumed

  • What kind of content might be right for your target market

  • Strategies to create content and platforms for serving it up

  • Various dollar saving strategies to develop content and your audience

This session is open to anyone but is designed for founders and marketing professionals looking for more high-quality leads. Don’t forget to submit your questions on the signup form to shape the session to your needs.

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