How did Twitter use Vine to tackle web video giant YouTube? The same way it tackled blogging: With strict limits, minimal features, and a charm all its own.
Already, Vine’s gained some hyperbolic love from the usual corners — a PandoDaily writer said it was making Twitter a “critical part of the news infrastructure’’ just days after launch — and local early adopters have been playfully embracing the tool as well, documenting six-second slices of Bostonia. Here’s some of favorites, including a few peeks inside the Globe newsroom and what I think could be Joss Whedon’s next superhero superflick, set right here in Boston. Or maybe not.
RunKeeper showed off their #FormalFriday duds:
Local start-up KarmaLoop gives a looping tour of their office:
The movie-magic of Fake Globe Elevator:
Open and shut case. vine.co/v/b5HqgeHe6lX— Fake Globe Elevator (@GlobeElevator) January 24, 2013
Some brave marketers were using Vine as a six-second webinar format:
Back window view vine.co/v/bJnUQvlvDLY— Adrienne LB (@AdrienneLB) January 28, 2013
The view from Global Post’s offices on Lewis Wharf:
Some tips for spotting more interesting Vines:
— Use Twitter’s search for Tweets from people you know and then pop in Vine.co; it will pull in all Vine-pushed Tweets.
— Vinepeek throws random Vines your way, interruption free and unfiltered. Can be a mesmerizing peek, and also occasionally not safe for work or the squeemish.
— Don’t forget the audio! By default it’s off, but it can add a lot to some montages. Just click in the lower left of a Vine.
— Some Vine cinematographic techniques carry their own hashtags, so do a search for Vine.co and terms like #stopmotion for interesting results.