Media

Stanford’s win over Arizona in NCAA title game is most-watched women’s final since 2014

The broadcast averaged 4.08 million viewers, peaking in the final minutes at 5.93 million.

Stanford won its first national title since 1992
Stanford won its first national title since 1992 on Sunday. ELSA/GETTY

Stanford’s thrilling victory over Arizona in the NCAA Division 1 women’s basketball championship game Sunday night was a ratings winner for ESPN.

The Cardinal’s 54-53 win, which delivered the program’s first national title since 1992, was the most-watched women’s championship game since 2014.

The broadcast averaged 4.08 million viewers, peaking in the final minutes at 5.93 million. The game wasn’t decided until a missed shot by Arizona at the buzzer.

And the game turned in ratings up 9 percent over 2019’s championship matchup between Notre Dame and Baylor, which averaged 3.73 million viewers.

Overall, the three Final Four games — including semifinal matchups of Arizona vs. UConn and Stanford vs. South Carolina — averaged 2.85 million viewers. That is a 14 percent increase over 2019 and the most-watched women’s Final Four since 2012.

Hartford/New Haven (Conn.) was the market with the highest rating (6.9 share) for the championship game. Boston was not in the top 12.

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