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A Tom Brady friends and family Super Bowl ring sells for a record-breaking price

Looks like someone close to Tom Brady decided to cash in on Super Bowl LI.

After the Patriots famously overcame a 28-3 deficit to defeat the Atlanta Falcons in the 2017 Super Bowl, players and coaches received championship rings. But a smaller ring was available for family and friends.

Now one of those rings has sold at auction. For an astounding price. And it appears it was someone associated with Tom Brady. A family version of the Super Bowl LI championship ring — with “Brady’’ on it — sold Sunday morning for $344,927. That’s the highest price ever for a football title ring, according to ESPN.