Related Cos., a New York real estate company whose properties include luxury condominium and apartment buildings, said it plans to roll out the Zagster bike-sharing program at several of its New York properties following a successful pilot program in Boston.
Cambridge-based Zagster aims to be to bike sharing what Zipcar is to car-sharing. Zagster’s business model is to convince hotels, condo and apartment buildings, businesses, and college campuses that bike-sharing is a desirable amenity.
Related tested the Zagster program at its One Back Bay luxury residential building in Boston. Now Related plans not only to expand the program to some of its properties in New York but also to some of its properties in Chicago and San Francisco.
In a statement, Related senior vice president Daria Salusbury said: “Related prides itself on bringing first-to-market innovations to our residential offerings. From being the first landlord to offer credit card payments, to developing one of the nation’s initial green high-rise residential buildings, to the full integration of the world’s finest fitness brand into our residential portfolio, Related continues to seek out new opportunities to anticipate our residents’ needs and improve their lifestyle. We are proud to partner with Zagster and become the first national real estate company to offer its residents an exclusive on site bike sharing service across the country. Residents will be able to experience the ultimate in convenience while exercising, running errands and living green.’’
In a statement of his own, Zagster chief executive Timothy Ericson added, “By offering Zagster, Related can meet their residents’ needs while providing Related a key differentiator in a highly competitive market.’’
Zagster recently announced that it is bringing one of its bike-sharing facilities to the railway station in Portland, Maine, a Business Update post noted. This initiative is the result of a partnership with the Northern New England Passenger Rail Authority, or NNEPRA, which manages the Amtrak Downeaster.